New Fountain of Vitality


A few months back – I had to bid good bye to one of my favorite health food stores in New Jersey, ‘Fountain of Vitality’. With 3 branches across the state, this chain boasted a great selection of allergy friendly foods. Despite being much smaller than a Whole Foods or Wegman’s, I could always find things for my son that I would not find anywhere else. Imagine my dismay when the owners declared bankruptcy and the bank took over all the stores. Yes – I did shed a few tears that day as did many of their fans on Facebook 🙂
Aah – the joy when a few weeks back I saw the doors of the Warren, NJ branch of ‘Fountain of Vitality’ open again. Ridiculously excited – I ran in and what a pleasant surprise to see the same sales person with her ever-smiling face and helpful attitude. We smiled like long-lost buddies as she introduced me to the new owner, Mr. Farooq of the now aptly named store, ‘New Fountain of Vitality’! Here is how the story unfolded…Mr. Farooq was associated with one of the Fountain of Vitality stores. When the owners declared bankruptcy, Mr. Farouq realising the value of such a valuable chain bought the Warren store from the bank and brought back some of the original sales staff. Smart move because the staff of this chain were one of its greater assets. They were very well informed and on-top of things if I made any special requests like ordering out of stock items. What a joy it was to shop again at my favorite haunt and I again made great allergy-friendly finds for my soon to be, 6-year old bundle of vitality.
Thank you Mr. Farooq for keeping the Fountain flowing…

Store Address:

New Fountain of Vitality
Pheasant Run Mall
100  Mountain Blvd. Ext.
Warren, NJ 07059
(732) 469-0088

2 thoughts on “New Fountain of Vitality

  1. Do you know of any such food allergy friendly stores in Maryland area, especially in Ellicott city, baltimore?

  2. SO GLAD TO HAVE OUR HEALTH FOOD STORE BACK IN WARREN. GREAT PEOPLE THAT WORK THERE WITH GREAT HEARTS FOR PEOPLE AND THEIR HEALTH. FEEL LIKE MY EXTENDED FAMILY.
    LOVE THE OUTREACH HAVING VENDORS COME FOR CLASSES…
    MAYBE SOME SAMPLES WILL BE NEXT

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